New Campaign from THE CONVERSATION / LA CONVERSACIÓN to Address Information Needs in the Community

Join KFF and UnidosUS for an interactive web event on Thursday, May 20th for the latest insights on what is working and what barriers must be overcome in ensuring equitable access to the COVID-19 vaccines for Latinos in the U.S., including new KFF survey findings from the community.

KFF analysis of state-reported data shows Hispanic and Black have received smaller shares of vaccinations compared to their share of cases and their share of the population in most states. New KFF COVID-19 Vaccine Monitor data finds that access barriers and information gaps may be contributing to lower rates. Closing these gaps will be key to mitigating long-standing health and economic disparities and the disproportionate toll the pandemic has taken on these communities.

Debuting at the event will be videos from KFF’s THE CONVERSATION / LA CONVERSACIÓN campaign to reach Latinos in the U.S. with information about the COVID-19 vaccines. Developed with UnidosUS, this latest installment of the campaign features Latino doctors, nurses and promotoras / community health workers addressing common questions about the vaccines in English and Spanish.

The one-hour interactive web event begins at Noon ET / 9am PT on Thursday, May 20, with presentations, a video launch, a panel discussion and audience questions.

Welcome and Initial Remarks

  • KFF Vice President and Director of the Racial Equity and Health Policy Program Samantha Artiga (moderator)

Presentation of COVID-19 Vaccine Monitor Findings

  • KFF Vice President and Director of Public Opinion and Survey Research Liz Hamel 

Debut of LA CONVERSACIÓN Campaign and Discussion

  • KFF Senior Vice President and Director, Social Impact Media Tina Hoff
  • Vice President, Health of UnidosUS Rita Carreón
  • Medical Director of Health Education & Wellness for AltaMed Health Services Ilan Shapiro, MD  

Event Date

May 20, 2021 at 12:00 p.m. – 1:00 p.m.

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